When new music was released people used to line up outside stores so they could buy a CD or record and finally listen to new music from their favorite artist. Or if they wanted to listen to a song, they had to have that record or CD and play it in full. Now, music is at our fingertips.

As I write this blog post, I am nearing the end of my college career. I am going to be putting on my cap and gown, walking across the stage, and getting my diploma. I still can’t wrap my head around that soon I will be leaving the place I have called home for the past four years.

Branding is, “what you use to promote yourself as a musician by means of distinctive design. It is a way of visually expressing your creativity instead of sonically,” says John Dobie in his article Music Branding Strategies for the Modern Artist & Musician.